Different PR – yes we take on first year students!
First Year PR and Journalism undergraduate Charlotte Wilkin writes about her experiences trying to find a PR agency that offers work experience to those without any experience!
‘For my university course, I was asked to find a placement. But who would take on a first year? With no experience I reached out to PR agencies in Leeds, who said “Come back when you’ve got experience”. When I was about to give up, I luckily found Different. The only agency that I have found to take on first years.
I am in my first year at Leeds Beckett University, studying Public Relations with Journalism. It is the perfect course for anyone who hates essay writing but loves to write creatively. Linking Journalism with Public Relations is great as you get a combination of skills. Such as the ability to not only write press releases and do media relations but to also write news articles and attend press conferences. This is why Public Relations with Journalism is the perfect course for me, as I do enjoy writing and communications.
From doing work experience with Different PR I have developed my knowledge including a better understanding of verbal and written communication. This will hopefully help me get a placement in the future from a bigger agency in Leeds as I will have gained useful experience.
The first day of work experience was really exciting. I took photographs for a local charity called Paperwork. I also met two clients including, Theakston’s Brewery, this experience was different but exciting.
Continuing with the work experience I have written many press releases for local clients such as Ashville College, Fulneck School and renewable energy company, Jörd. I have learnt a lot from writing the press releases and I know that my writing skills have improved immensely.
This is all thanks to David, who told me: “Someone gave me a chance once, you’ve got to start somewhere.” I am grateful to David for giving me this amazing opportunity to work in the agency and to allow me to gain beneficial experience for my future career path.
Throughout my work experience, I have met new clients, taken lots of photographs and written many press releases. I look forwards to developing my skills and abilities in order to work in the PR industry, and one day I will hope to use this experience to get a job after university in another PR agency.’